You need some creativity but you need to know that functionality always comes first. It may look awesome, but if it doesn’t do it’s primary purpose of communicating and is easy to navigate. And the other thing is determination/dedication as there are going to be days where you are doing repetitive or dull work, that may pay the bills but won’t be shooting fireworks into the sky for your portfolio of work. When starting out you will get the dud end of projects until you work out of the junior roles.
2. What activities or tasks do you typically engage in on a daily or weekly basis in your current work?
Typically? Time keeping, task management, client interaction, invoicing, and plenty of other office type duties. Design wise, developing logos, creating press ads, billboards, corporate stationery, web content – which can be anything from Facebook covers to featured image graphics, to website headers right down to reviewing site builds and making recommendations based on best user functionality or to make the site look better or more consistent across the whole website. Then there are the ongoing projects that keep ticking over, like updating Corporate Style Guides with new design directions, new web content specifications and logo variations. I wish it was all sexy creative all the time, but that just isn’t the case.